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TM Refrigerator

2024 Industrial Design

Industrial Design
Handle Detail Design
CMF Design

Project : TM Refrigerator
Client : Hisense

As refrigerators continue to evolve toward simpler yet more distinctive designs, subtle details become increasingly important in creating moments of differentiation and delight. Designed for the Southeast Asian market, this compact top-mount refrigerator focuses on the handle as a defining design element, creating a distinctive point of character within the overall form.

A diamond-etched pattern is applied to the handle to introduce a subtle sense of luxury and tactility.

As one of the most frequently touched parts of the refrigerator, the handle transforms everyday opening and closing into a more engaging visual and tactile experience.